Untapped Entrepreneurship Project - Adult

Course Overview: Untapped is an intensive entrepreneurship boot camp designed to develop business literacy, resilience, and innovation among young adults and adult learners who have the skills but lack traditional academic pathways. The program equips participants to ideate, develop, pitch, and potentially fund their first entrepreneurial venture.

Target Audience: Adults (ages 18+) in underserved or marginalized communities.

Program Uniqueness: Physically and mentally rigorous training: A unique feature includes alternating weeks with extreme schedules, mimicking entrepreneurial pressures.

Panther Tank Competition: A community-driven version of Shark Tank. Participants deliver a 120-second business pitch to a live audience who vote for the top contenders to advance to “The Den,” where selected finalists compete for micro-grants.

CURRICULUM

Untapped Adult Program Summary:

This 9-week program is designed for adult learners looking to launch small businesses, particularly those with limited access to formal business training. Adults participate in weekly workshops, build a comprehensive business plan, and prepare to pitch for micro-grant funding through the Panther Tank.

Objectives:

  • Guide participants in discovering their business purpose and customer need
  • Provide adult learners with market-based tools for sustainable entrepreneurship
  • Facilitate access to seed capital and community feedback via Panther Tank

Expected Outcomes:

  • Adults develop and pitch a complete business model
  • Awardees receive micro-grants for business launch
  • Increased local economic resilience and self-employment readiness

Week 1: Purpose & Personal Assessment — Identify your “why” and define goals and values for your venture.
Week 2: Community Needs & Market Gaps — Research local issues and explore gaps your business could fill.
Week 3: Building a Solution & Market Fit — Develop a problem-solution fit and articulate your unique value proposition.
Week 4: Business Model Fundamentals — Draft a business plan using a lean business canvas approach.
Week 5: Revenue Streams & Pricing — Understand profit models and determine effective pricing strategies.
Week 6: Branding & Marketing — Learn brand building and how to attract and retain customers through storytelling and design.
Week 7: Financial Basics & Microgrant Writing — Introduction to small business budgeting, funding tools, and writing micro-grant proposals.
Week 8: Pitch Writing & Practice — Write and rehearse your business pitch using presentation tools and real-time coaching.
Week 9: Panther Tank Pitch Competition — Compete for community micro-grants to jumpstart your venture.

Goals of the Program:

  • Provide high-impact entrepreneurial training to overlooked populations
  • Promote economic justice by lowering barriers to entry for first-time founders
  • Facilitate access to micro-capital through community-based pitch events
  • Support personal and professional transformation through structured mentorship
  • Students pitch a business concept in front of a live audience
  • Micro grants awarded for marketing, consulting, and startup materials

Interest in starting and managing a business.

Free Course

Related Courses